Adding structured data to your content

My latest project is another never ending experiment baby.

This time I am using Events schema to have my website listed in search engine together with the auction events that are going to happen. According to Google, this will help visitors to visit the best page that they are looking for.

I have to rearrange some content position though. And DIV style=’display:none;’ is not allowed to hide some info to human and show some to robots. Alternatively the structured data suggest the use of meta itemprop=’xxx’ to achieve that.

2013-09-21 21_47_39-Google Structured Data Testing Tool

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